RODGERS BULLS HAVE SIRED THE WINNERS OF THE BIGGEST STEER SHOWS IN THE COUNTRY!
know that there is nothing more rewarding than
working with the soil, working with animals, or working with your family and friends. The Ree Heights special feature in this issue is a prime example of what our industry is made of. Deep roots and friendship that
are generational and lead to success. We are all living the American Dream. The Showtimes just came off an unbelievable January where our reach and social media impact was bigger than it has ever been with over 2.1 million reached on Facebook alone. We are going to ride that momentum into the rest of 2024 to offer you marketing and coverage like never before!
Our country was founded on hope. The work we all do in this season as an industry is fueled by it. Spring was my grandpa’s favorite time of the year because of the hope that comes with it. You plant your crops, breed your cattle, and plan your year in hope that the best is yet to come. This March/April 2024 Sire Edition of the Showtimes provides a tool for the livestock industry to use to make the best decisions for the coming year. The sires featured in this issue are the best of the best and may just help you produce the next great one. The family and champion exhibitor articles are road maps for what you can do yourself to become successful. Nothing in life is easy, but we are blessed to be the hardest working industry. We
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Good Luck at the Spring Shows!
Lisa Reid
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